What is a cookie?
Cookies are small text files that are sent to your computer when you visit a website. Cookies on the corporate websites of the Novartis Group (Novartis) accomplish different tasks, such as allowing you to browse web pages more efficiently, remembering your preferences and improving your user experience in general.
The community directive 2009/136/CE states that we can store cookies on your computer, as long as they are essential to the functioning of the website; however, to store any other type of cookies, we require your consent.
The Novartis websites use some cookies which are not essential. They are used not to monitor individual users or to identify them, but to obtain practical knowledge regarding how the websites are used, which helps us to improve them for users. Without the knowledge we obtain using cookies, we would not be able to provide you with the services that we offer.
Types of cookies that we use
If you change the language, the font size or select a specific version of the website (e.g. high contrast version), we use “user interface customisation cookies”. Once these settings are configured, you will not have to specify your preferences the next time you visit the website.
If you visit parts of the website which require prior registration in order to access the content, we will send an “authentication cookie” to your computer. This allows you to leave these sections of the website and then return to them without having to register again.
If you have Adobe Flash installed on your computer (most people do) and you use video players, we will store a “flash cookie” on your computer. These cookies are used to store the necessary data so that you can play videos or audio content again and remember your user preferences.
Novartis tries to understand the way in which users use its websites through web analytic services. These services count the number of visitors and show us the general behaviour of visitors, as well as allowing us to identify the key words which lead the user to the website from a search engine, the average length of time of a visit and the average number of pages a user sees. For this purpose, we store our “own analytical cookie” on your computer.
In this way, we can use services such as Google Analytics to check web statistics. In this case, Google will store a “third party cookie” on your computer. This is the case if you use Google Maps.
Analytical cookies such as Google Analytics allow us to monitor and analyse user behaviour on the website, measure use of the website and create user navigation profiles. We use this technology to measure the response of visitors to our websites and the effectiveness of our advertising campaigns (including the number of times you visit a web page or the information you look up), as well as to evaluate the way in which you used our website. This third party collaborator for web analytic services (Google Analytics) may gather data about visitors to our website and other websites, given that these “cookies” can generate reports related to activity on the website and provide additional services related to the use of the website and the Internet. This provider may share this information with other parties if a legal request so requires, or if other parties are contracted to process information on their behalf. The configuration of these cookies is predetermined by the service offered by Google, which is why we recommend that you check the Google Analytics privacy page, https://www.google.com/analytics/learn/privacy.html?hl=es , for further information regarding the “cookies” that they use and how to disable them. Novartis cannot be held liable for the content or the veracity of these third party websites.
If you would like further information regarding “cookies” related to online advertising, or to reject the collection of information by third parties, please visit the Network Advertising Initiative website (http://www.networkadvertising.org ).
Novartis and its subsidiaries will store and handle any data gathered using these cookies in the countries where Novartis operates.
Control over cookies
If you would not like to receive cookies, you can configure your browser to notify you when cookies are being sent or to reject all cookies. You can also delete cookies that have already been sent.
If you would like to restrict or block web browser cookies which are configured on your device, you can do this by configuring your browser (the help function on your browser should explain how to do this). You can also visit www.aboutcookies.org  for detailed information on how to do this on a wide range of browsers.
Finally, if you don’t want to be subject to remarketing, we inform you that you need to deactivate this on your Facebook account, using the following pathway “Facebook > Preferences > Privacy > Ads > disable your accounts.
Source URL: https://www.novartis.es/politica-de-cookies